What it is: A pitch black, nourishing, lengthening, lifting, and thickening mascara lash primer that delivers 24-hour improved mascara wear.

Highlighted Ingredients:

- Argan Oil and Grape Seed Oil: Rich in omega 3 and 9 fatty acids to nourish lashes.

Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free.

What Else You Need to Know: This primer is infused with nylon fibers for length and volume and argan and grape seed oils rich in omega three and nine fatty acids to help nourish lashes. The double-arch molded crescent brush separates and coats each lash from root to tip with deep black pigments.

Clinical Results: In a clinical testing on 24 women when comparing mascara plus primer to mascara alone at 25 hours:

- Boosts lash curl by 132%

- Adds lash volume by 109%

- Increases lash fullness by 100%

In a consumer testing on 115 women after using product with mascara for 1 week:

- 90% said they saw more curl

- 92% said they saw more volume

- 92% said it intensifies mascara color