Artist Liquid Color — Pure Pigment. Zero Limits.

MAKE UP FOR EVER’s Artist Liquid Color is a versatile, multi-use liquid pigment that empowers expression. Designed to be applied on the lips, cheeks and eyes, it offers bold, transfer-proof matte coverage that stays put without flaking or dryness.
Key Benefits:

Pure Pigment Expression — lightweight, buildable pigment with bold, creative colour
Waterproof Performance — long-wearing, no transfer, no limits
Comfortable Texture — dries down with a supple, matte feel, never stiff or drying
Multi-Use — wear boldly or sheer out for a soft, diffused flush on lips or cheeks

How To Use:

Lips: Trace from the centre of the Cupid’s bow, following the natural lip line outward, then fill in. One stroke delivers full impact — layer or blur for a softer finish.
Cheeks: Apply a small dot to the back of your hand, pick up with a damp sponge and tap onto the high points of the cheeks, blending outward.