Volume Glamour Push Up Mascara from Bourjois creates intense volume and irresistible curl. The unique formula contains innovative ingredients that deliver a clump-free, voluptuous effect that lasts. The maxi plump fibre brush coats lashes, root to tip, in a single stroke. The result? Plumped-up, thicker lashes with upgraded curves. Volume Glamour Push Up is a tireless mascara that stays in place for up to 16 hours! The specially designed brush with "uplift structure", and its 15 coating areas, maximises volume from the first stroke, creating instantaneous curve and 11x more volume* (*scientific test on 101 women). Moreover, the fine and silky formula offers buildable coating on the lashes without hardening them for a baby doll effect.